In 1994 Garden Trading founder, Jon Holloway, launched Garden Trading as a garden-focused business. After establishing a career developing products for some of the world's leading retailers Jon wanted Garden Trading to combine simple, stunning design with high quality outdoor products that would stand the test of time.

Taking inspiration from both the British countryside and city lifestyle trends, they design and develop each of their collections in Oxfordshire. They design with everyday living in mind. Curating collections that provide a practical and uncluttered function with style to complement every home and lifestyle.