We created Zing because we were among the majority of home cooks that spend the better part of an hour preparing a weeknight dinner — an hour we didn’t have, for meals that often lacked a punch of flavour.
Meal prepping helped speed things up, but often came at the cost of variety and exciting flavours.
Takeout a few nights a week? It started to add up (for our wallets, and our health.)
We hope that the concept of pantry shortcuts — inspired by our friends in restaurant kitchens and developed in collaboration with chefs and creators — can not only lower the barriers to trying and enjoying a diversity of flavours, but also help home cooks build confidence in their skills over time, minus the pressure and anxiety that comes with “So, what’s for dinner?”
Hakka-ish Chili Crisp is our flagship pantry shortcut and all-round bestseller! It is a one-of-a-kind union of Sichuanese and Indo-Chinese cooking (the latter was introduced to the world by the Hakka diaspora living in Kolkata, India.)
Our all-natural chili crisp has a balanced heat and enveloping umami, with a slight tingle from Sichuan peppercorns! Our addition of warm, earthy spices like cumin and cardamom will guarantee that you'll be intoxicated by the smells and flavours in this spice market in a jar!
Try it with: stir fries, noodles, as a hot sauce, on your charcuterie board, pizza, eggs, and even on vanilla ice cream!